9 April 2015 / Posted by cct-blog / Interesting Article /

Multi-channel communication as part of information management in the Spanish insurance sector. Implications for the ICT department.

The IDC consultancy whitepaper, which was obtained after a discussion with representative companies in the sector, deals with multi-channel communication and information management in the Spanish insurance sector. After presenting the particular issues of the insurance industry with respect to customer information management processes, the article defines the priorities of [...]